Genseki Kobo
Makoto Ikeda

Makoto Ikeda

Representative, Tunagibito
Certified SME Management Consultant (Chusho Kigyo Shindanshi)

Makoto Ikeda is a certified SME management consultant based in Matsudo, Chiba, Japan, and the representative of Tunagibito. From 1988 to 2024 he spent 36 years at a major electronics manufacturer, where he took stock of roughly 10,000 internal processes and reworked 7,000 of them. He now supports small and medium-sized companies with business process reform and generative AI, and under the name Genseki Kobo runs courses and writes about noticing what is already inside you.

I grew up in a small family factory whose specialty was polishing metal.
From childhood I saw both sides: things before they were polished, and things after.

From 1988 to 2024, I spent 36 years at a major electronics manufacturer.
I started in design, then moved through production control, sales, procurement planning, and on to IT strategy and business process reform.
Toward the end, I was taking stock of the company's internal work, one process after another.

Of roughly 10,000 processes, I reworked 7,000.
That saved about 40,000 hours a year.
At the time, though, only about two in ten could be taken all the way to automation.
That is where I learned that fixing the parts does not make the whole any lighter.

Today, as a certified SME management consultant, I help companies in Fukushima, Saga, Tochigi and elsewhere digitize their work and put AI to use.
Some of them I have worked with for three years running.

Alongside that, under the name Genseki Kobo, I run courses and write about noticing what is already inside you.

Qualifications
  • Certified SME Management Consultant (Ministry of Economy, Trade and Industry)
  • Mentoring Skills, Grade 1
  • Business Coaching (Business Coach Inc.)
  • Master Counselor (Japan Communication Trainer Association)
  • Negotiation Analyst, Grade 1 (Japan Negotiation Association)
  • Procurement Specialist
What I take on
  • Business process reform and digitization for small and medium-sized companies (including the use of public subsidies)
  • Designing how generative AI fits into real work, and helping it take root in the organization
  • One-on-one sessions with executives and managers

I handle all of this myself.
So the number of engagements I can take on is limited.

What I do not do
  • I do not sell what I have not made sense of myself. I build it, fail with it, and only then hand it over.
  • I do not rush anyone with "today only".
  • I do not inflate numbers. Every figure above is real.

About Genseki Kobo / Contact